iCloud Changes HandsRumors have been circulating that Apple has spent some $4.5 million to Sweden-based company, Xcerion to acquire its iCloud storage service. The deal also included the domain name iCloud.com. This piece of news has fired up speculations that Apple is looking to use the domain name for a cloud-based music service.
Meanwhile, Xcerion have recently rebranded their iCloud service as CloudMe. TechCrunch have contacted the company to enquire whether the name change was enforced by Apple. However, representatives of the company denied it had been the case. Xcerion have now purchased the domain name CloudMe.com to better reflect their focus on storage and files, according to the spokespersons. No mention about Apple was made during any intervention by the company.
The purchase was confirmed on the 29th April 2011. Apple have got what they were looking for at a price and it remains to be seen whether the rebranding process will affect Xcerion.
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